Alexandra R. Castro
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About/

Certified Hypewoman, Brand Enthuasist, Ex-Mermaid

 

ABOUT

Certified Hypewoman, Brand Storyteller, Inquisitive Designer

ART DIRECTOr/CHICAGO BASED

 

Alexandra is that friend who will unconditionally and passionately support those closest to her. If you have a vision, she'll use her design skills and her insight on "the art of hype" to help you achieve it. She's like having a personal [hypewoman]. 

Alexandra transmits her energetic and spunky nature onto her work through her commitment of being involved throughout the entire process of building a brand narrative. From the logo, color palette, web design, to marketing strategies and social media campaigns, she prides herself in being identified as a brand storyteller. Throughout the years of serving the community and her experience in education with Chicago Public Schools, Alexandra has acquired the passion to connect with people.

Curiousity did not kill the cat, it gave it nine more lives
— A. Castro

She continuously pushes herself to apply her artistic insight on visual language to create opportunities that spark a community. Her fresh POV on creating engagement among millennials is attributed to her unquenchable curiosity to understand people, culture and trends. Because she strongly believes that curiosity DID NOT kill the cat, it gave it nine more lives.  

What is she up to when she isn't creating visual narratives? 

Catch her at a show, shooting content for her style blog Mermaids & Desires or her natural habitat, a local panaderia (bakery). 

 

CLIENT LIST

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Rates available upon request


 

 For general inquiries, collaboration opportunities or just to say Hi, fill out the form below. 

 
 
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